Design Strategy & Branding Projects (2007-2022)



design strategy & branding projects
(2007-2022)



Examples of my work related to design strategy and branding projects

during the period of 2007-2022



Avonic Branding Guideline (2019)



Avonic Branding Guideline (2019)



Standardization of Freepack Product Information and Documentation (2020-2022)



Standardization of Freepack Product Information and Documentation (2020-2022)



Freepack Branding Project (2016-2017)



Some design document examples of branding design project for Freepack software during the period of 2016-2017



Ultraparts Branding Project (2017-2018)



Some design document examples of branding design project for Ultraparts during the period of 2017-2018.



Holland Selection Branding Project (2016-2017)



Some design document examples of branding design project for Holland Selection during the period of 2016-2017.



Graduation Project in Strategic Product Development -
Industrial Design Engineering MSc. program in TU Delft in 2009



Graduation Project in Strategic Product Development sponsored by TU Delft, Ecomind & Enviu "Sustainable Product Development and Product Integrity: a conceptual framework to evaluate the sustainable product development process in business organizations."


Achieving the best final result of the final grade 10 / 10.

With this result I graduated MSc. with Cum Laude in 2009.



Product-User Experience, Scenarios, Personas & Storyboards (2011-2012)



Example of design documentation of conceptual Product - User Experience: Scenarios, Personas & Storyboards for deLight Interactive products in 2010 - 2012.



deLight Interactive Solutions
business model & brand vision strategy
(2009-2012)



deLight Interactive Solutions business model & brand vision strategy (2009-2012)



deLight Interactive Solutions
brand visual design & application guidelines
(2009-2010)



deLight Interactive Solutions brand visual design & application guidelines (2009-2010)



deLight Interactive Solutions
innovation roadmap & product development strategy
(2010-2012)



deLight Interactive Solutions innovation roadmap & product development strategy

during periode 2010-2012



New Product & Service Development Strategy
(project - competition)
Philips Healthcare Future Vision - 1st place winner (2008)



New Product & Service Development Strategy (project - competition) Philips Healthcare Future Vision

Team: Stevie Heru Paula Martinez | Hanneke Vermeulen| Frans van Duijnen | Hanneke van den Bos | Susan van Wissen


Our team won the 1st place for the Design Strategy Competitition in this Philips challenge for Healthcare sector (2008)



Integral Design Project
G-Combi Future Vision of Coachworks
client Combigroep Carrosseriee (2008 - 2009)



Integral Design Project G-Combi Future Vision of Coachworks client Combigroep Carrosseriee

Team: Stevie Heru | Ana Laura Santos | Barth Vrijling | David Güiza Caicedo | Marjolein van Houten | Ricardo Mejia (2008-2009)



New Product Comercialization Strategy Project
Greetinq New Product Launch Strategy (2008)



New Product Comercialization Strategy Project Greetinq New Product Launch Strategy

Team: Stevie Heru | Frans van Duijnen | Ling Fong Low | Matthews G. Ollyn | Ricardo Mejia Sarmiento (2008)



Brand Strategy Project
Speedo Brand Strategy
(2007)



Brand Strategy Project Speedo Brand Strategy (2007)


copyright 2022 | Stevie Heru


Last update April 2022